‘Free as a Man’, was chosen for its symbolic power, distinctiveness, clarity and universal applicability. The initiative was established out of conviction that a human rights logo will make a peaceful contribution towards the global spread and implementation of human rights. In order to find this logo, a global creative online competition with cash prizes and open to everyone was launched. The initiative had the support of renowned stakeholders, supporters and partners from all walks of life.
No single logo can change the world – including this one. But a logo is a symbol that people can rally around — and they can change the world. – Stakic
Predrag Stakic, a 32 year old graphic designer from Belgrade, Serbia has been announced as the winner of a competition to find a logo for human rights. His symbol ‘Free As a Man’ was selected through the Human Rights Logo Competition, which began with the purpose of finding an internationally symbol for human rights. His entry was selected from over 15,000 submissions that were received from more than 190 countries. The logo was unveiled at a ceremony in New York organized by Cinema for Peace. The Human Rights logo will become an open source product, free to be used by everyone, everywhere, without restrictions – for the purpose of promoting Human Rights.
