Palm oil is a major contributor to one of the greatest issues we face today, deforestation and habitat loss. The clearing of land to turn into palm oil plantations threatens the habitats and lives of animals like the orangutan. With the demand for these products increasing so does the habitat loss.
Jif Peanut Butter is just one of the many companies that use palm oil to create their products. With most peanut butter products containing palm oil, we need a palm oil free option from a successful business to innovate a better way of creating these products.